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Harvard business review on customer relationship management

Harvard business review on customer relationship management Customer relationship managemen - Boston : Harvard Business School Press, 2001 - vii, 192 p. : ill. ; 21 cm. - A Harvard business review paperback . - Harvard business review paperback series .

Includes bibliographical references and index

ISBN: 1578516994 (alk. paper) RM80.20

LCCN: 2001-039850

Subjects--Topical Terms:
Customer relations--Management

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Harvard business review on customer relationship management

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