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Buyer-seller interactions : empirical research and normative issues /

Buyer-seller interactions : empirical research and normative issues / edited by Peter H. Reingen, Arch G. Woodside - Chicago : American Marketing Association, 1981 - 189 p. ; 24 cm.

ISBN: 087757149X

LCCN: 81-000855

Subjects--Topical Terms:
Selling--Congresses
Selling--Psychological aspects--Congresses
Interpersonal relations--Congresses

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Buyer-seller interactions : empirical research and normative issues /

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