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Emotional capital : maximising the intangible assets at the heart of brand and business success /

Thomson, Kevin

Emotional capital : maximising the intangible assets at the heart of brand and business success / Kevin Thomson - United Kingdom : Capstone Publishing Limited, 1998 - 340 p. ; 23 cm.

Includes index Bibliography : p. 325-330

ISBN: 1841120987

Subjects--Topical Terms:
Success in business
Business
Capital movements

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Emotional capital : maximising the intangible assets at the heart of brand and business success /

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