Cybermarketing : how to use the internet to market your goods and services /
Bickerton, Pauline
Cybermarketing : how to use the internet to market your goods and services / Pauline Bickerton, Matthew Bickerton and Upkar Pardesi - 2nd ed. - Oxford : Butterworth-Heinemann, 2000 - 355 p. : ill. ; 24 cm.
Includes bibliographical references and index
0750647043 RM114.14
Internet marketing
Internet advertising
Cybermarketing : how to use the internet to market your goods and services / Pauline Bickerton, Matthew Bickerton and Upkar Pardesi - 2nd ed. - Oxford : Butterworth-Heinemann, 2000 - 355 p. : ill. ; 24 cm.
Includes bibliographical references and index
0750647043 RM114.14
Internet marketing
Internet advertising