Normal view MARC view ISBD view

Romancing the customer : maximizing brand value through powerful relationships /

Temporal, Paul.

Romancing the customer : maximizing brand value through powerful relationships / Paul Temporal and Martin Trott. - Singapore : John Wiley & Sons (Asia), 2001. - xii, 211 p. : ill. ; 23 cm.

Includes index.

ISBN: 0471846155 RM124.80

LCCN: 2001-020262

Subjects--Topical Terms:
Relationship marketing.
Brand name products--Marketing.

Place hold
Print
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Romancing the customer : maximizing brand value through powerful relationships /

Contact Us

Copyright ©The National University of Malaysia Library