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Mass media research : an introduction /

Wimmer, Roger D.

Mass media research : an introduction / Roger D. Wimmer, Joseph R. Dominick - 6th ed. - Belmont, California : Wadsworth Publishing, 2000 - xi, 499 p. : ill. ; 24 cm.

Includes bibliographical references and index

ISBN: 0534560075 RM345.52

LCCN: 99-029037

Subjects--Topical Terms:
Mass media--Research

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Mass media research : an introduction /

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