Media analysis techniques /

Berger, Arthur Asa, 1933-

Media analysis techniques / Arthur Asa Berger - 2nd ed. - Thousand Oaks, Calif. : Sage Publications, 1998 - xix, 220 p. : ill. ; 24 cm.

Includes bibliographical references (p. 209-211) and indexes

Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Murderers on the Orient Express -- Seven points on the game of football -- The maiden with the snake -- All-news radio and the American bourgeoisie -- Simulations, activities, games & exercises -- Epilogue: schmoos and analysis -- References -- Name index -- Subject index -- About the author

0761914536 (acid-free paper) 0761914544 (pbk. : acid-free paper)

98-008876


Mass media--Methodology
Mass media criticism

302.23/01

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