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Members for life /

Gerson, Richard F.

Members for life / Cover title Members for life : proven service and retention strategies for health-fitness and sports clubs Richard Gerson. - Champaign, IL : Human Kinetics, 1999. - xiii, 217 p. : ill. ; 23 cm.

Includes index.

ISBN: 0736000038

LCCN: 98-049538

Subjects--Topical Terms:
Physical fitness centers--Customer services.
Relationship marketing.

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