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The soul of the new consumer : authencity - what we buy and why in the new economy /

Lewis, David, Dr.

The soul of the new consumer : authencity - what we buy and why in the new economy / Dr David Lewis [and] Darren Bridger - London : Nicholas Brealey, 2000 - x, 246 p. : ill. ; 23 cm.

Bibliography : p. 225-239

ISBN: 1857882466

Subjects--Topical Terms:
Consumers
Consumer behavior
Consumption (Economics)

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The soul of the new consumer : authencity - what we buy and why in the new economy /

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