Principles of marketing /

Kotler, Philip

Principles of marketing / Philip Kotler, Gary Armstrong - 8th ed. - Upper Saddle River, N. J. : Prentice Hall, 1999 - 1 v. (various pagings) : col. ill. ; 29 cm. + 1 computer laser optical disc (4 3/4 in.)

Book is accompanied by one CD, entitled'Principles of marketing, eighth edition' bearing the same call number and available at Bahagian Koleksi Media


System requirements for accompanying computer disc: Windows 95

0130961906 RM62.90

98-003761


Marketing

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