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Getting it right! : creating customer value for market leadership /

Weinzimer, Philip.

Getting it right! : creating customer value for market leadership / Philip Weinzimer. - New York : John Wiley & Sons, 1998. - xxvii, 340 p. : ill. ; 24 cm.

Includes bibliographical references (p. 329-332) and index.

ISBN: 0471291889 RM140.50

LCCN: 98-023944

Subjects--Topical Terms:
Customer services--Management.
Consumer satisfaction.
Market share.

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Getting it right! : creating customer value for market leadership /

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