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Consumer behavior

Engel, James F.

Consumer behavior James F. Engel, Roger D. Blackwell and Paul W. Miniard - 6th. ed. - Chicago The Dryden Press 1986 - 633 p. bill. ; c23 cm.

Includes bibliographical references and indexes

ISBN: 0030018927

LCCN: 85-16139

Subjects--Topical Terms:
Consumers
Marketing research

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Consumer behavior

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