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Winning back your market the inside stories of the companies that did it

Sheth, Jagdish N.

Winning back your market the inside stories of the companies that did it Jagdish N. Sheth - New York John Wiley & Sons 1985 - 228p. 23cm.

ISBN: 0471809047

LCCN: 84-13019

Subjects--Topical Terms:
Product management
Marketing--Management

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Winning back your market the inside stories of the companies that did it

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