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Theories of mass communication /

DeFleur, Melvin L. 1923-,

Theories of mass communication / Melvin L. DeFleur, Sandra J. Ball-Rokeach. - 5th edition - New York : Longman, 1989. - 368 pages ; 26 cm.

ISBN: 0582998700 RM98.21

Subjects--Topical Terms:
Mass media--Social aspects--History.
Mass media--Social aspects--History.--United States

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