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Switch on switch off : mass media audiences in Malaysia /

Grenfell, Newell.

Switch on switch off : mass media audiences in Malaysia / Newell Grenfell. - Kuala Lumpur : Oxford University Press, 1979. - 260 p. ; 26 cm.

'Modified version of a dissertation submitted for the degree of Ph.D. at the University of Malaya.

ISBN: 0195804074

Subjects--Topical Terms:
Mass media--Audiences.

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Switch on switch off : mass media audiences in Malaysia /

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