Strategic management and business policy: a methodological approach/
Rowe, Alan J.
Strategic management and business policy: a methodological approach/ Alan J. Rowe, Richard O. Mason, Karl E. Dickel. - 2nd ed - Reading, Mass.: Addison-Wesley, 1985. - xi, 682p. ; 28cm.
Includes index.
0201060876
Corporate planning.
Management--United States--Case studies.
Strategic management and business policy: a methodological approach/ Alan J. Rowe, Richard O. Mason, Karl E. Dickel. - 2nd ed - Reading, Mass.: Addison-Wesley, 1985. - xi, 682p. ; 28cm.
Includes index.
0201060876
Corporate planning.
Management--United States--Case studies.
