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Selling ; personality, persuasion, strategy /

Gorman, Walter P,

Selling ; personality, persuasion, strategy / Walter Gorman. - 1st edition. - New York: Random House, 1979. - xxv, 517 pages : illustrations ; 25 cm.

Includes index.

ISBN: 0394321987 13.95

Subjects--Topical Terms:
Selling.

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