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Principles of marketing /

Kinnear, Thomas C., 1903-

Principles of marketing / Thomas C. Kinnerar, Kenneth C. Bernhardt - Glenview, IL. : Fores, Man and Co., 1983 - 770 p. ; 24 cm.

Includes bibliographies and indexes

ISBN: 0673154866

Subjects--Topical Terms:
Marketing

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