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A preface to marketing

Peter, J. Paul

A preface to marketing J. Paul Peter, James H. Donnelly - 4th ed. - Plano, Texas Business Publications Inc. 1988 - 320 p. : ill. ; 23 cm

ISBN: 0256060789

LCCN: 87-071348

Subjects--Topical Terms:
Marketing--Management

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A preface to marketing

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