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Positioning : the battle for your mind /

Ries, Al,

Positioning : the battle for your mind / Al Ries and Jack Trout. - 1st edition revision. - New York : McGraw-Hill Book, 1986. - 213 p. ; 20 cm.

ISBN: 0070652643

Subjects--Topical Terms:
Positioning (Advertising).

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Positioning : the battle for your mind /

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