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The Portable MBA in marketing

Schewe, Charles D., 1942-

The Portable MBA in marketing Charles D. Schewe, Alexander Watson Hiam - 2nd ed. - New York John Wiley & Sons 1998 - 497 p. : ill. ;26 cm. - The Portable MBA series .

ISBN: 0471193674 RM111.53

LCCN: 97-38520

Subjects--Topical Terms:
Marketing--Management

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The Portable MBA in marketing

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