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Personal selling : function, theory, and practice /

Young, James R.

Personal selling : function, theory, and practice / James R. Young, R. Wayne Mondy. - 2nd ed. - Chicago : Dryden Press, 1982. - 536 p. : ill. ; 25 cm.

Includes index.

ISBN: 0030602912

Subjects--Topical Terms:
Selling.

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Personal selling : function, theory, and practice /

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