New products, new markets
New products, new markets
/ Edited by Blair Little
- School of Business Administration, University of Western Ontario : London Ont Research and Publications Division 1973
- xi, 88 p.: illus.; 23 cm.
Conference held Sept. 11-12, 1972; sponsored by the School of Business Administration, University of Western Ontario.
74-176778 //r86
New products--Congresses
Marketing--Congresses
Conference held Sept. 11-12, 1972; sponsored by the School of Business Administration, University of Western Ontario.
74-176778 //r86
New products--Congresses
Marketing--Congresses