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Merchandise licensing in the television industry : broadcasting and cable series /

Raugust, Karen.

Merchandise licensing in the television industry : broadcasting and cable series / Karen Raugust. - Boston : Focal Press, 1996. - 127 p. : ill. ; 24 cm. - Broadcasting & cable series .

includes index.

ISBN: 0240802101 RM97.42

Subjects--Topical Terms:
Television broadcasting--Licenses--History.--United States
Cable television--Licenses--History.--United States
Merchandise licensing--History.--United States
License agreements--History.--United States

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Merchandise licensing in the television industry : broadcasting and cable series /

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