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Media planning a practical guide

Surmanek, Jim

Media planning a practical guide Jim Surmanek - 2nd ed. - Lincolnwood, Ill. NTC Business Books a division of NTC Pub. Group 1985 - 165 p. : ill. ; 23 cm.

ISBN: 0844230464

LCCN: 85-062136

Subjects--Topical Terms:
Advertising media planning--United States

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Media planning a practical guide

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