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Marketing tourism destinations a strategic planning approach

Heath, Ernie

Marketing tourism destinations a strategic planning approach Ernie Heath, Geoffrey Wall - New York John Wiley & Sons 1992 - 226 p. : ill. ; 23 cm.

ISBN: 0471540676

LCCN: 91-33980

Subjects--Topical Terms:
Tourist trade

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Marketing tourism destinations a strategic planning approach

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