Marketing research methodological foundations
Chuchill, Gilbert A., Jr.
Marketing research methodological foundations Gilbert A. Churchill Jr. - Hinsdale, Ill. Dryden Press 1976 - 683 p. : ill. ; 25 cm.
0030892104
75-21316
Marketing research
Marketing research methodological foundations Gilbert A. Churchill Jr. - Hinsdale, Ill. Dryden Press 1976 - 683 p. : ill. ; 25 cm.
0030892104
75-21316
Marketing research
