Marketing research analysis and measurement
Chisnall, Peter M.
Marketing research analysis and measurement Peter M. Chisnall. - 2nd ed. - London McGraw-Hill 1981 - xi, 391p. ill. 24cm.
Previous edition 1973
007084559X
Marketing research
Marketing research analysis and measurement Peter M. Chisnall. - 2nd ed. - London McGraw-Hill 1981 - xi, 391p. ill. 24cm.
Previous edition 1973
007084559X
Marketing research
