Marketing management foundations and practices
Lazer, William
Marketing management foundations and practices William Lazer, James D. Culley - Boston : Houghton Mifflin, 1983 - xxiv, 869 p.: ill.; 24 cm
Includes bibliographical references and indexes
Marketing management
Marketing management foundations and practices William Lazer, James D. Culley - Boston : Houghton Mifflin, 1983 - xxiv, 869 p.: ill.; 24 cm
Includes bibliographical references and indexes
Marketing management
