Marketing management
Davis, Kenneth Rexton, 1921-
Marketing management / by Kenneth R. Davis - 2d ed. - Ronald Press Co. : New York, 1966 - xii, 894 p. : illus., maps. ; 24 cm.
Bibliographical footnotes.
Marketing--Management
Marketing management / by Kenneth R. Davis - 2d ed. - Ronald Press Co. : New York, 1966 - xii, 894 p. : illus., maps. ; 24 cm.
Bibliographical footnotes.
Marketing--Management
