Normal view MARC view ISBD view

Marketing for public and nonprofit managers

Lovelock, Christopher H

Marketing for public and nonprofit managers Christopher H. Lovelock, Charles B. Weinberg - New York : Wiley, 1984 - xiv, 607 p.: ill.; 25 cm

Includes bibliographical references and index

Subjects--Topical Terms:
Marketing
Corporations, Nonprofit
Government publicity
Government business enterprises

Place hold
Print
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Marketing for public and nonprofit managers

Contact Us

Copyright ©The National University of Malaysia Library