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Marketing for business growth /

Levitt, Theodore, 1925-.

Marketing for business growth / Theodore Levitt. - 2nd. edition. - New York : McGraw-Hill Book, 1974. - 266 p. ; 23 cm.

First ed. published in 1969 under title: The marketing mode.

ISBN: 0070374155

Subjects--Topical Terms:
Marketing.

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