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Marketing concepts and strategies in the next decade /

Rodger, Leslie W.

Marketing concepts and strategies in the next decade / edited by Leslie W. Rodger. - London : Associated Business Programmes Ltd., 1973. - 248 p. : ill. ; 24 cm.

Bibliography : p. 236-238.

ISBN: 3042917801

Subjects--Topical Terms:
Marketing.

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Marketing concepts and strategies in the next decade /

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