The marketing communications process /
Delozier, M. Wayne.
The marketing communications process / by M. Wayne DeLozier. - New York : McGraw-Hill, 1976. - xii, 324 p. : ill., facsims ; 25 cm.
0070163022
Communication in marketing.
The marketing communications process / by M. Wayne DeLozier. - New York : McGraw-Hill, 1976. - xii, 324 p. : ill., facsims ; 25 cm.
0070163022
Communication in marketing.
