Marketing : strategic foundations /
Busch, Paul S.
Marketing : strategic foundations / Paul S. Busch, Michael J. Houston. - Homewood, Ill. : Richard D. Irwin, 1985. - 881 p. : ill. ; 23 cm. - The Irwin series in marketing .
0256028435
Marketing.
Marketing : strategic foundations / Paul S. Busch, Michael J. Houston. - Homewood, Ill. : Richard D. Irwin, 1985. - 881 p. : ill. ; 23 cm. - The Irwin series in marketing .
0256028435
Marketing.
