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Manajemen pemasaran analisis, perencanaan dan pengendalian

Kotler, Philip.

Manajemen pemasaran analisis, perencanaan dan pengendalian Philip Kotler Editor penterjemah Ellen Gunawan. - 4th ed. - Jakarta Penerbit Erlangga 1984. - 508p.: 23cm.

Judul asli: Marketing management

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Subjects--Topical Terms:
Marketing management.

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Manajemen pemasaran analisis, perencanaan dan pengendalian

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