Managing media organizations : effective leadership of the media /
Lavine, John M.,
Managing media organizations : effective leadership of the media / John M. Levine, Daniel B. Wackman. - 454 pages : illustrations ; 24 cm.
Includes bibliographical references and index.
0582286344
Mass media--Management.
Managing media organizations : effective leadership of the media / John M. Levine, Daniel B. Wackman. - 454 pages : illustrations ; 24 cm.
Includes bibliographical references and index.
0582286344
Mass media--Management.
