Normal view MARC view ISBD view

Management of international advertising : a marketing approach /

Peebles, Dean M., 1923-.

Management of international advertising : a marketing approach / by Dean M. Peebles and John K. Ryans, Jr. - Boston : Allyn and Bacon, 1984. - 296 p. : ill. ; 24 cm.

Includes index.

Subjects--Topical Terms:
Advertising.
Export marketing.

Place hold
Print
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Management of international advertising : a marketing approach /

Contact Us

Copyright ©The National University of Malaysia Library