International marketing communications /
Griffin, Tom, 1928-
International marketing communications / Tom Griffin - Oxford : Butterworth-Heinemann for Chartered Institute of Marketing, 1993 - 456 p. ; 23 cm.
0750617853
93-006984
Communication in export marketing
Advertising media planning
International marketing communications / Tom Griffin - Oxford : Butterworth-Heinemann for Chartered Institute of Marketing, 1993 - 456 p. ; 23 cm.
0750617853
93-006984
Communication in export marketing
Advertising media planning
