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International dimensions of marketing /

Terpstra, Vern.

International dimensions of marketing / Vern Terpstra. - 2nd ed. - Boston : PWS-KENT Publishing Company, 1988. - 185 p. : ill. ; 22 cm. - The Kent international dimensions of business series. .

Includes bibliographies and index.

ISBN: 0534872018

Subjects--Topical Terms:
Export marketing.
Marketing.

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