International dictionary of marketing and communication /
Jefkins, Frank.
International dictionary of marketing and communication / Frank Jefkins. - Glasgow : Blackie, 1987. - 391 p. ; 24 cm.
0216922542
Marketing--Dictionaries.
International dictionary of marketing and communication / Frank Jefkins. - Glasgow : Blackie, 1987. - 391 p. ; 24 cm.
0216922542
Marketing--Dictionaries.
