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Information sources in advertising history :

Pollay, Richard W.

Information sources in advertising history : edited and compiled by Richard W. Pollay. - Westport, Conn. : Greenwood Press, 1979. - xiv, 330 p. ; 25 cm

Includes index.

ISBN: 0313214220 22.50

Subjects--Topical Terms:
Advertising--History--Bibliography.

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Information sources in advertising history :

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