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Industrial marketing research /

Cox, William Edwin, 1930-1978.

Industrial marketing research / William E. Cox, Jr - Wiley : 1979 - xii, 466 p. :

'A Ronald Press publication.'

Includes bibliographies and index.

ISBN: 0471034673

LCCN: 78-011480 //r85

Subjects--Topical Terms:
Industrial marketing--Research
Marketing research--United States

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